It’s Hot: Paris Hilton for President – the Political Power of Social Mobilization though User Generated Content
The John McCain camp just received the sting of a Viral Video Release that has potentially influenced over 5 Million Americans suggesting John McCain may not be the best choice for presents from the most unlikely source on political influence on the planet, Paris Hilton.
Your adCenter ads or keywords require changes… Damn you MicroSoft Ad Center
Ahhh the MSN ad center, it’s Microsoft’s answer to Google AdWords & Yahoo Search Marketing and the only way to show your text & graphic ads to MSN & Live search. Considering that Steve Ballmer, Microsoft’s CEO, has defended the software maker’s decision to invest heavily in its unprofitable online business, approximately $500 million of additional spending for fiscal 2009, you would expect MSN to be overtly aggressive not only acquiring Internet marketeers, such as myself, but also servicing their needs.
Epic 2015 – The Future of Internet Advertising & Media?
Can the application of perfectly targeted advertising go as far as predictable behavior modification?
“It was the best of times, it was the worst of times. In the year 2015 people have access to a breath and depth of information, unmanageable in an earlier era. Everyone contributes in some way, participating to create a living breathing media scape,“ is the opening of one of the most compelling media presentations who’s plot consists of a series of real life events from 1989 to 2005, and continues through a series of hypothetical events to 2015 AD.
Anti-SEO, Exploiting Fluffy Bunnies to Hide from Google, Could Save Billions in Corporate Loss
In NY, a would be customer of a prestigious investment banking firm CANCELS his buy order for $500,000; In Atlanta, a would be SUV driver, decides NOT to buy his $58,000 vehicle; In Boston, A California, a publicly traded company losses millions in stock evaluation and revenues; In Texas, protesters boycott a large store chain, discouraging thousands of would be customer. Though these events seem to be unrelated the trigger of these events is shared as the result of negative search engine optimization, the dark side of Internet advertising against a brand, product, or service.
Dear John: Will ad exchanges commoditized all that is left unsold? I have been following on this subject matter for 3+ years and the product offered is getting better every quarter, so where do exchanges be in a few years?
Will ad exchanges commoditized all that is left unsold? Personally the branding campaign that your direct sales force sells will still be around for many years to come, branding campaign will not go away, and so is your direct sales force. I see value to custom campaign that deals with cutting edge ideas, like social applications, widgets, and custom web / cellular integrated campaigns. EG. Yahoo Right Media RMX, DoubleClick AdX, Microsoft AdECN, ContextWeb ADSDAQ, and etc. But can an ad exchange provide this value from a single application?